The Flashy w580

It’s very possible that the w580 will soon be replacing the w810 as Toronto’s (if not Canada’s) most popular Sony Ericsson phone (er, make that overall phone). It appears as though everyone has one – even though it’s available in only two colour schemes. In fact, from firsthand experience, I’ve heard many quotes sounding like “I like your taste in phones” result in the discovery that a fellow classmate or colleague possess the same device. What makes this device so darn popular, yet so irresistible?

1: The Flash Factor

If I ever got my hands on one of these, it’d definitely be named “Flashy” (my iPod’s named “Glassy”). For quite literal reasons, actually. When you slide the phone open, the colours on the sides of the phone light up and change. You can also choose to assign different-coloured lights to different contacts, and so on and so forth.

2. The Fitness Factor

I’ve never seen the Fitness application on any other Sony Ericsson phone – which is what makes it so appealing. With this generation of children and adults alike growing more concerned for their personal health and going on jogs and walks, the Fitness application can very possibly be ingenious and in fact very useful to the consumers. In fact, I’m trying to get it on the w600 (but I’m not sure if that’ll work).

3. It’s an Ericsson!

The quality on this Sony Ericsson is standard – which is top-notch for a higher price. The slider seems to be quite reliable (but give it some time) initially, and the re-vamped firmware collides with a new phone to blend into a very unique device. Of course, I’ll probably be investing in the generation after this one, as I can’t see much that I’m missing out on when comparing the w580 to the w600.

It’s so normal that it’s taken the world by storm. With specifications that meet the CutEdge 2007 Standard (2.0 megapixels, mp3-compatibility, 220×176 pixels screen, yada yada yada), I’ll definitely recommend the w580 as a phone to be reckoned with and a phone to seriously take into consideration.