Breaking news just now, the Format War is (almost) over. Toshiba has allegedly backed out on its own creation, HD-DVD, leaving Sony and the Blu-Ray format the last man standing, triumphant even through the thick and the thin. What’s the matter? Why did Toshiba exit the battlefield? And how did Sony plan such a strategy, to ensure its victory? Just a few points to consider:

• Even though Toshiba might have won the war, Sony’s Blu-Ray discs would still have been used for Playstation 3 games – giving it some insurance.
• Speaking of the Playstation 3, it sure is one hell of a gaming console, but doubled as a Blu-ray player – meaning not only was it a great bang for a buck, it also enabled hardcore gamers to experience the Blu-ray definition on the side.
• Toshiba’s gaming counterpart, Microsoft, really did not take much of a role into pushing HD-DVD out there, whereas Sony did relatively well in promoting their own format.
• The initial disappointment with the Playstation 3 resulted in a stalemate in the format wars. However, as the popularity of the Playstation 3 grew, the popularity of Blu-ray grew right along with it.
• The Blu-ray disc looked much stronger on paper – and even though that doesn’t exactly ensure a victory, it sure gives it the edge when comparing storage capacities and bandwidth.

Source: http://digital-lifestyles.info/copy_images/blu-ray-japan-sales-lg.jpg

It’s safe to say that you can go out and purchase a Blu-ray player or a PS3 now. If you ask me, what really pushed Toshiba over the edge would either be Warner Bros. abandoning it, Wal-Mart abandoning it, or NetFlix abandoning it (er, it’s not very likely, but NetFlix does have some influence right?). Or Best Buy abandoning it. Either way, we all saw the walls crumble in recent news.