Archive for February, 2008

Ericsson Kicks Walkman Up a Notch

I’ve been relatively quiet about mobile devices for the longest time, but I’ve decided to return to the CutEdge tradition and blog about the Sony Ericsson w980i. Originally announced February 10, 2008, I sure decided to take my sweet time in considering what I think about it. After much deliberation, I’ve come up with a little list of my own.

The W980 Walkman® phone really sets a new standard for music on your phone,” said Ben Padley, Head of Music Marketing, at Sony Ericsson. “We wanted to design a leading music player that we could combine with a feature-packed phone, all the while pioneering an audio experience that always left you wanting more. The W980 will surpass all expectations.

Sony Ericsson w980i

Source: http://img441.imageshack.us/img441/5299/w7ts5.png

 

 

I was thinking that I could expect quite a bit from the phone, as it aims to combine both the functions of a digital audio player and a phone together – something that the entire Walkman line aims to do, actually. Having owned the w600i, I can say that it plays music quite well, and I can only guess how improved the quality will be in the w980i, since time improves all cell phones. With 8gb of storage, it’s relatively measly compared to a dedicated digital audio player, but who cares? No one but professional DJs actually need 160gb of storage. Transferring will be a breeze via the USB cable, and unlike a certain Apple product, it can be accessed as a removable disc, meaning its not restricted to a single computer and you don’t have to use bundled software. And like many Ericsson phones, the w980i comes with FM capabilities, which is great, as even the iPod lacks such a feature by default (Creative digital audio players have this built-in, fyi).

Even though it’s not a camera phone, its camera is not necessarily the dimmest in the pack. With the k850i taking much of the spotlight, the w980i sits backstage with a still-impressive 3.2 megapixel camera. However, don’t expect much – the primary function of the w980i is to be a digital audio player, not a camera replacement. It comes in a Piano Black, but I’ll expect more variety soon enough (just as with the w810i). Something interesting (to me) is a Video Blogging and Picture Blogging ability – hey, as a blogger I have to keep an eye out for this stuff.

Source: http://img338.imageshack.us/img338/9674/w6ca0.png

Last, but not least, we’ll take a look at the screen – which one though? The w980i comes with a mindblowing internal 2.2″ 240x320px screen and an external 176x176px screen as a side dish (which is nearly my main screen resolution) capable of replicating the Walkman without forcing you to flip the phone open. Beautiful, just beautiful.

No extra memory slot? No wi-fi? It makes me a bit iffy, but I have to say that the w980i does what it claims to do best – play music. I might not get the chance to try it out myself, but based on prior experience, I have a hunch that Sony Ericsson will once again create an underrated high quality product. Even though it’s not exactly what I’d consider a looker.